Principal of HL Advisors
Mike McBryan is the Principal and Founder of HL Advisors, bringing more than 35 years of executive leadership and strategic transformation experience in the long-term care, senior living, and healthcare services industries. With a distinctive record of building high-performing revenue offices, refining operational effectiveness, and scaling organizational impact, Mike is widely respected as a thought leader who helps healthcare organizations navigate complexity and achieve sustainable growth.
Mike’s career is distinguished by his transformational work at Healthcare Services Group, where he was instrumental in driving the company’s evolution into a nationwide leader. In that role, he helped grow the organization to more than $2 billion in annual revenue, serving over 5,500 facilities across the United States, a testament to his ability to lead at scale and deliver measurable outcomes for both clients and enterprise teams.
In 2021, driven by his passion for excellence and deep industry insight, Mike founded HL Advisors to provide a new kind of strategic advisory firm dedicated to helping small- and mid-cap long-term care businesses thrive. Under his leadership, HL Advisors specializes in building top-tier revenue offices and tailoring optimized solutions for people, processes, and technology that help organizations compete in the modern healthcare marketplace.
Mike’s approach combines practical industry knowledge with a collaborative, data-informed methodology that drives results. He has worked with leaders across the healthcare ecosystem, from C-suite executives seeking strategic clarity to operational teams focusing on performance optimization, helping each organization unlock growth opportunities and reinforce long-term success.
Beyond organizational impact, Mike is known for mentoring and empowering teams, cultivating cultures of accountability, and championing client success. His leadership philosophy emphasizes not just where an organization is today, but where it can go with the right strategy, structure, and support.
Mike's Expertise Includes:
- Long-term care growth strategy
- Revenue office build-out and optimization
- Operational transformation & performance improvement
- Leadership coaching & team development
- People, processes, and technology alignment
- Strategic advisory for healthcare services
Mike’s leadership philosophy centers on people first. He believes that sustainable organizational excellence begins with aligned teams, clear processes, and outcomes-oriented leadership. At HL Advisors, Mike focuses on developing strategies that not only improve performance metrics but also reinforce cultures of trust, innovation, and accountability across client organizations. His approach blends analytical rigor with personalized engagement, ensuring that recommendations aren’t just sound on paper, but practical and implementable in real-world settings.
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